Can i use orange wednesdays at odeon




















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Independent Cinemas Supporting your local independent cinema is often significantly cheaper than going to the multiplex down the road. Tastecard Got a Tastecard? Slackers Club E4 and Picturehouse cinemas run Slackers Club , student only film previews that show about once a month at Picturehouses all over the country. Like it: Plus. Related Articles. Recent Graduate? Don't Panic - Read our Ultimate S The Ultimate Guide to scoring Freebies The 7 best things to do in London How to land a Well-Paid Graduate Job How to Make Money from Vintage Clothing How to be amazing at selling on eBay How to Make Money from Matched Betting The Boring Bit You won't find the words "financial advisor" anywhere on our CV, because we're journalists.

We read our links before posting them but we aren't responsible for their content. Top Links F. This deal is expired. Here's some similar deals to try out Hurry, some of them will expire soon! By Bronni Hughes. Posted on. The arrangement benighted O2, Vodafone and T-Mobile customers may not realise allows the 17 million mobile or broadband customers of the Orange network to secure a free ticket for a partner on any Wednesday just by texting FILM to As if that wasn't enough, they're entitled to go on afterwards for two-for-one pizza and doughballs at Pizza Express.

Funknoir wanted to know if the heavy take-up has been caused by the recent surge in box-office prices or the scheme's smart marketing.

It hasn't. Orange Wednesdays is six years old and was a big hit long before the arrival of the 3D premium or any of the scheme's current puffery. To date, Some customers have used the scheme more than 70 times. Mamma Mia alone attracted , freebie ticket-holders. It occurs to funknoir that lots of people must have been attracted into cinemas who wouldn't otherwise have gone.

Well, Wednesday used to have the lowest attendances of any day outside the weekend; now it has the highest. No one knows how many of those involved would have gone anyway on a different night; still, Orange has claimed that 3m extra cinema trips are generated every year.

You might be wondering what's in it for Orange. If the firm has paid the full cost of over 20m tickets, this must be proving a rather expensive promotion. Doubtless it hasn't, but the precise terms of its deal with the cinemas are a secret closely guarded by both sides.

Anyway, Orange executives may not be looking all that hard at the numbers. The company seems to be hopelessly intoxicated by the magic of the movies. There were 24 of these big-budget productions, and they've now been superseded by a new series of spoof trailers. The sole purpose of all this has been to tell you to switch off your mobile before the big film starts.

At Orange, there are no regrets. Orange Wednesdays, a spokesperson says, have enabled the company "to give its customers the opportunity to experience film as a key benefit of being with Orange".



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